Are you prepared for the next wave of the internet? Well, the next wave is already here with the metaverse. This new frontier in the metaverse may be a little overwhelming but we are here to help you understand and prepare for this new wave.

Previously we gave an overview of the 7 layers of metaverse. In this post, we’ll dive deeper into the metaverse, layer by layer.

Let us start with layer 1—Experience.

Layer 1 represents experience, where most people and businesses seem to focus on nowadays when they think of the metaverse. It is the experiences that most people have when they interact in digitally driven environments.

For instance, games, social, esports, theatre, shopping or the transmission of all kinds of content via streaming. To be more specific, experience is where the user engages with content, shopping, NFTs, sports, immersive worlds, games, digital media, and more.

Example # 1 Entertainment

With the metaverse at hand, everyone can get the best seats and enjoy their entertainment the way they want it. Not only will the choice for entertainment be at your fingertips, but securing the best seats can also be a hassle-free experience.

Imagine buying tickets for a long-waited concert. You have been eyeing the first row seats for the best experience but tickets are always hard to get. In a virtual concert where a personalized space of existence can be produced for each person, everyone can enjoy the concert at a front-row seat! 

Layer 1 can also mean your everyday experiences in the physical world collides with that of the digital world. For example, office meetings via Zoom, Peloton home gym workouts, Alexa assistants in the kitchen. Another example that gives us a glimpse of the future can be seen by Bloktopia where an unprecedented immersive experience is promised for the crypto community.

Gaming is perhaps one of the best ways to demonstrate some of the metaverse features. With the metaverse, players get to indulge themselves in stunning virtual environments, avatar identities of their preference, immersive storytelling, progression and real-time social interactions with others. Think of gaming experiences like Fortnite, Roblox, Minecraft and brands like Activision Blizzard, Nintendo or Xbox, but with gameplays brought to life in virtual worlds.

The first virtual store was actually launched by eBay back in 2016. Metaverse takes shopping to the next level where users are given more variety, faster discovery on products and even personalised services where every single customer can be catered to. Not to mention, customers can even virtually try out their products before their actual purchase. On the other hand, this gives businesses an upper hand when it comes to expanding their market reach and customer base.

原文：https://www.facebook.com/iZyooPlatform/photos/pcb.5087786844621820/5087776647956173

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